AI Is Reshaping Benefits Advisory Services—But Human Strategy Still Drives Results

Julie Connelly, Regional Vice President of Sales, Engage PEO | Published in PIA Northeast News | Published July 27, 2026

Regional Vice President of Sales at Engage PEO, Julie Connelly, recently wrote for PIA Northeast News about how artificial intelligence is changing the way insurance agents and advisors support employer benefits strategies.

The article explains how AI is improving quoting, predictive analytics, and risk identification, while reinforcing that technology cannot replace experienced advisors.

As employers face rising healthcare costs and increasingly complex workforce challenges, the greatest value comes from advisors who can translate AI-driven insights into practical strategies that improve outcomes, control costs, and strengthen client relationships.

Read the full article in PIA Northeast News: AI is reshaping benefits advisory services—but human strategy still drives results.

AI is reshaping benefits advisory services—but human strategy still drives results – PIA Northeast News